INTERFACE WEB DESIGNS FOR DIFFERENT AUDIENCES
It is important for any developer to identify the audience before designing a web page. This is because the combination of colors, graphics and fonts used depend much on the suitability of the audience. The range of age of the audience is one of the key factors determining the design.
To show the difference on these matters,I am going to compare two websites which differs in the target audience. I am going to compare the designs of two educational websites. The first one is educational website for children an the other is for adult education (androgogy).
The first web page is meant for adults learning.
Color scheme: The color scheme for this page is very relaxing and uses pastels colours. The developer doesn't need to use bright and vibrant color scheme since adult doesn't need the attraction. In fact, the color complements the mood. The colours actually help adults to be at ease and relax themselves. Bright colors can only distract them from accessing the site.
Color scheme: The color scheme for this page is very relaxing and uses pastels colours. The developer doesn't need to use bright and vibrant color scheme since adult doesn't need the attraction. In fact, the color complements the mood. The colours actually help adults to be at ease and relax themselves. Bright colors can only distract them from accessing the site.
Graphics :No animation is used in this website. Adults can browse the page even without the help of any animation as they are more mature and prefer someting simple. More real life pictures are used and they are very straightforward and minimal.
Font & typeface : Very simple and relatively smaller compared to the first website. More often than not, adult won't be having any difficulties in reading hence the size of the font should not be more than 14. In fact, as an adult I will feel insulted if the developer uses large font because as if the developer is belittling my ability to read.
Navigation : A simpler one is used for the users. In fact, the developer uses navigational bar for easy access. The use of real pictures makes the web page more authentic.
The second web page is meant for children's learning.
Color scheme: The color used is very contrasting and bright. Children are to have very great interest towards colours since toddler. These bright colours help to stimulate their brain so that the learning process will be more effective. Graphics : The graphic really suits the target audience which are children. Colourful animations are also uploaded to the page to let them have fun while learning.When they had fun, they will definitely be a second visit to the page.
Font & typeface: The font chosen is big enough to let the children read clearly.And the font type is also simple, to prevent them from having difficulties in spelling the alphabets.
Navigation : We can see that the navigation buttons are relatively big and easy to access. The arrows used are also big enough to let them know where to click. So, by providing large navigational buttons, the children can access the contents easily. Moreover, the developer uses more pictures to guide children with reading problems.
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